eCommerce & digital shelf

Win the digital shelf. Convert more customers.
Success in eCommerce isn’t just about being online - aligning supply chains with the customer experience is paramount, as is being clear about where to play and how to win in a world where eCommerce channel proliferation is occurring.
We help brands devise or evolve their eCommerce and digital shelf strategy, optimise product content, and leverage retail media to drive sales and visibility in a competitive landscape.
ecomm & digital shelf strategy & benchmarking
A solid strategy is the difference between thriving and getting lost in the crowd. We help brands define eCommerce and digital shelf strategy through in-depth analysis, benchmarking, trend forecasting and proven frameworks so you can outperform the competition.
CRO, test & learn, optimisation
Every interaction through the funnel presents an opportunity to optimise, but finite resources impact our ability to address all opportunities. We undertake rigorous performance analysis, UX reviews and assess customer feedback to devise a robust CRO | test and learn strategy to remove friction and improve sales performance.
product content effectiveness
Great product content isn’t just nice to have - it’s essential. We help brands to assess the current quality and performance of product content and devise product content standards to improve discoverability, engagement, and conversion across marketplaces, retailer sites and owned platforms.
retail media strategy & assessment
Retail media is exploding, but without the right strategy, brands risk wasting spend and missing opportunities. We help brands navigate the retail media landscape, build targeted strategies, and measure effectiveness to drive stronger ROI.